Narrated cinematic walkthrough of a luxury Nantucket-style coastal estate — exterior, grounds, and interior, presented by SZ INC. Realty
Sell With Us

Your property,
presented to the world's
most discerning buyers.

A six-part marketing programme, a coordinated pipeline of qualified buyers nationwide and internationally — and, for our most elite clients, the same senior advisor personally accountable from first call to the closing room.

20+ international portals·150+ COUNTRIES·90+ languages with multiple dialects·140+ U.S. syndication points·senior-advisor accountability for elite mandates
The Marketing Plan

Six disciplines.
One listing.

Every property we represent moves through the same six-part programme — calibrated to its price, geography, and audience.

  • I
    Pre-Market Preparation

    Staging direction, targeted improvements, and a photography brief — so the property meets the market at its best moment, not its average one.

  • II
    Cinematic Film & Photography

    Architectural stills, aerial work, and a short film commissioned for each home. Distributed across portals, social, and the private network.

  • III
    Global Portal Syndication

    Syndicated to 20+ international property portals across 150+ countries and territories, in 90+ languages with multiple dialects, and 140+ U.S. listing networks — WSJ.com, Mansion Global, JamesEdition, Country Life, Zillow, Realtor.com, and the regional MLS systems across the corridor.

  • IV
    Private Network Exposure

    Off-market introductions to a curated buyer list, agent-to-agent broadcast within our corridor, and selective pre-market showings.

  • V
    Digital & Print Campaign

    Editorial-style email to qualified subscribers, targeted social, and select print placements where the audience still reads on paper.

  • VI
    Negotiation & Closing Strategy

    Senior advisor at the table for every offer, every counter, every contingency — through inspection, appraisal, and the closing room.

Our Reach

Direct representation.
National coverage.
A global circle built on relationship.

What follows is the full marketing footprint behind every property we represent — the licenses we hold personally, the brokerages we partner with at home, the houses we trust abroad, and the publications that carry our work into the rooms where buyers live.

Global Reach. Local Expertise.

Your listing doesn't just reach the local market.
It reaches the world.

Your listing is syndicated to our international network, including the International MLS, reaching more than 75 countries in over 90 languages and multiple dialects. Alongside JamesEdition's luxury marketplace, connecting buyers across more than 150 countries, together these platforms ensure your property is seen by qualified buyers and agents well beyond your local market, wherever they are searching from.

How your listing travels
  • The International MLS (IMLS)®

    Unless you request a private sale off the MLS, your property will also be placed on the world's leading international property portal, syndicated to thousands of agent and broker websites across more than 140 countries.

  • ProperStar

    Direct feed to a network reaching 200+ million buyers across 60+ countries.

  • Waijule

    Dedicated exposure to China's most active real estate buyers, in their own language, on their own platform.

  • JamesEdition

    Placement alongside the world's finest luxury properties on this globally recognized luxury marketplace.

  • Additional international portals

    Dozens of additional international real estate portals reaching buyers across Europe, Asia, Latin America, and beyond.

Wherever your next buyer is searching from — we're already there.

140+
U.S. Syndication Points
20+
International Portals
90+
Languages & Multiple Dialects
150+
Countries

The floor of what we deliver — not the ceiling. Every property we represent enters this distribution on day one. Figures reflect our combined reach across every syndication partner in our network.

Licensing — Direct Representation

Seven states. One principal broker.
No intermediary.

Our principal broker holds active licenses in seven states, providing direct representation in each — no referral, no intermediary, no handoff to an unfamiliar agent. And, for our most elite clients, the same senior advisor is personally accountable from first call to closing, in every market we are licensed to serve.

New YorkLicensed
ConnecticutLicensed
MassachusettsLicensed
North CarolinaLicensed
South CarolinaLicensed
GeorgiaLicensed
FloridaLicensed
National Reach

All fifty states, through our
Preferred Affiliate Network.

Beyond the seven states we license directly, we extend coverage across the entire United States through our Preferred Affiliate Network: a curated group of independently owned and operated brokerages we work with by relationship. These firms operate under their own licenses and their own names — they do not carry the SZ INC. Realty name, and we make no claim to franchises or branches. What they offer is local fluency, vetted by us, on terms our clients can trust.

Alaska — Preferred Affiliate NetworkAlabama — Preferred Affiliate NetworkArkansas — Preferred Affiliate NetworkArizona — Preferred Affiliate NetworkCalifornia — Preferred Affiliate NetworkColorado — Preferred Affiliate NetworkConnecticut — Direct Representation — view listingsDelaware — Preferred Affiliate NetworkFlorida — Direct Representation — view listingsGeorgia — Direct Representation — view listingsHawaii — Preferred Affiliate NetworkIowa — Preferred Affiliate NetworkIdaho — Preferred Affiliate NetworkIllinois — Preferred Affiliate NetworkIndiana — Preferred Affiliate NetworkKansas — Preferred Affiliate NetworkKentucky — Preferred Affiliate NetworkLouisiana — Preferred Affiliate NetworkMassachusetts — Direct Representation — view listingsMaryland — Preferred Affiliate NetworkMaine — MLS Coverage — view listingsMichigan — Preferred Affiliate NetworkMinnesota — Preferred Affiliate NetworkMissouri — Preferred Affiliate NetworkMississippi — Preferred Affiliate NetworkMontana — Preferred Affiliate NetworkNorth Carolina — Direct Representation — view listingsNorth Dakota — Preferred Affiliate NetworkNebraska — Preferred Affiliate NetworkNew Hampshire — MLS Coverage — view listingsNew Jersey — Preferred Affiliate NetworkNew Mexico — Preferred Affiliate NetworkNevada — Preferred Affiliate NetworkNew York — Direct Representation — view listingsOhio — Preferred Affiliate NetworkOklahoma — Preferred Affiliate NetworkOregon — Preferred Affiliate NetworkPennsylvania — Preferred Affiliate NetworkRhode Island — MLS Coverage — view listingsSouth Carolina — Direct Representation — view listingsSouth Dakota — Preferred Affiliate NetworkTennessee — Preferred Affiliate NetworkTexas — Preferred Affiliate NetworkUtah — Preferred Affiliate NetworkVirginia — Preferred Affiliate NetworkVermont — MLS Coverage — view listingsWashington — Preferred Affiliate NetworkWisconsin — Preferred Affiliate NetworkWest Virginia — Preferred Affiliate NetworkWyoming — Preferred Affiliate Network
Direct Representation
MLS Coverage
Preferred Affiliate Network

Network composition reviewed at engagement and matched to the requirements of each specific transaction.

International Reach

An International Alliance
built on relationship.

Across continents, we work with established real estate professionals we have known personally — many for decades. These houses are fully independent. They operate under their own names and their own licenses. There is no formal affiliation, no shared brand, no franchise structure. What we share is something considerably harder to assemble: long-standing personal trust, built one transaction at a time.

"Select members of our International Alliance are family — not just colleagues."

That distinction matters. A directory can list a thousand partners. A network can issue a thousand badges. Neither can produce a brother, a cousin, a friend of thirty years on the other end of a transatlantic call at midnight. This is the level of personal accountability no platform replicates — and the reason private sellers and international buyers continue to come to us when discretion and follow-through are non-negotiable.

Media Placements

Reserved placement,
where it is warranted.

A property earns its audience. When a residence meets the threshold these titles are read for — by price, by rarity, or by architectural significance — we place it in front of that readership, and a senior advisor remains personally accountable for every placement.

Not every home belongs in these pages, and we do not pretend otherwise. Where a property is better served by a private, off-market approach, that is the counsel you will receive.

These ranges reflect where properties typically sit when a title makes editorial sense — not minimums, and not a promise of placement. Several of these outlets will run a property below these figures as paid advertising; we recommend it only when the audience genuinely matches the home.

The Wall Street JournalEstates and landmark city residences of national interest. Typically $5M–$20M+.
The New York TimesMetropolitan and Northeast homes with architectural or provenance interest; Manhattan and Hamptons trophy properties at the top end. Chosen by story, not by price.
Financial TimesCross-border capital; trophy and investment-grade holdings. Typically $10M+.
Mansion GlobalLuxury residential with international audience reach. Typically $3M–$10M+.
Architectural DigestDesign-significant homes; named architects, notable interiors. Selected on merit, not price.
Forbes Global PropertiesCurated global luxury; estates, waterfront, private compounds. Typically $5M+.
Robb ReportLifestyle-defining assets: equestrian, vineyard, marina, aviation-adjacent. Typically $10M+.
Haute ResidenceRegional luxury leaders in established second-home markets. Typically $2M–$8M.
BloombergPortfolio, commercial and investment-grade real estate. Selected by asset, not price.
Barron'sWealth-management readership; legacy estates and generational holdings. Typically $5M+.
The Times — LondonUK and European buyers seeking U.S. holdings. Typically $5M+.
Le FigaroFrench and continental European buyers. Typically $5M+.
Elite TravelerPrivate-aviation readership; resort, island and seasonal residences. Typically $10M+.
Luxury PortfolioGlobal network distribution for premier residential; the invited-member marketing arm of independent luxury firms. Typically $2M–$10M, with the network's own entry point near $1M.

Placement is selective and determined property by property. Titles shown are representative of the publications through which we place; inclusion is subject to editorial and advertising eligibility.

Quietly Different

Every mandate, the full arc.
Held to a standard of our own.

The Convention
SZ INC. REALTY
A franchise badge and a regional team.
The same global distribution — and, for our most elite mandates, the same senior advisor from first call to closing.
Cinematic film commissioned for the top of the catalogue.
Cinematic film commissioned for every property we represent.
Syndication you have to ask for.
Syndication as the default — 20+ international portals across 150+ countries, in 90+ languages with multiple dialects.
Off-market reserved for the office's biggest names.
Off-market available to every owner who requires it.
Where the buyers are

Your buyer is not local.
They may not even be on this continent.

We market to the world. We are known personally in these.

Every property we represent is placed and syndicated worldwide — there is no geographic ceiling on who sees it. The markets marked on the globe are where we hold ground personally, with people we know by name. They are our presence, not the limit of the audience.

Marked: markets we hold personally · the audience is worldwide

Innovation

We didn't follow the industry.
We reimagined it.

Most firms show you their listings. We built a search that takes any address — residential or commercial, in any state, and in the markets we hold personally abroad — including properties that never reach the open market. That instinct, to build what the industry hasn't bothered to, is what we bring to marketing your property. We don't follow the playbook. We write the next one.

Thinking out of the box isn't a slogan. It's how we work.

Disclosure

Our Preferred Affiliate Network consists of independent brokerages operating under their own licenses and company names. Our Global Alliance members are independent international agencies. Family-connected professionals operate as fully independent practitioners. Our principal broker remains personally available throughout every transaction.

Next Step

When you're ready,
a private opinion of value.

Prepared personally by Shane Zapata and delivered, in writing, within 48 hours. No public listing. No MLS entry. No record of the inquiry beyond our office.

On Discretion

Not every property belongs on the open market. For owners who require privacy — public figures, family offices, estates in transition — we run a quiet, off-market programme: a small list of vetted buyers, non-disclosed showings, and a signed framework before any address changes hands.

Whisper listings are arranged in writing and never appear on portals or in print. Ask for the off-market memorandum when you submit your request below.